To share your channel you can use flux.video/[name of your channel] or if you have purchased the custom domain add-on you can configure and share your custom domain name.
You can also link directly to a session within your channel by providing the session ID in the URL for example https://flux.video/flux-demo/s/GDj3PGG7ULIOPbH3u3Bq
If you are not live, your channel will show a landing page with the date of the next upcoming event. Visitors of this landing page can subscribe to your channel using their Name and Phone number.
Once they have subscribed you can send them an SMS message once you go live.
Promote the event with a video recording
In addition, you can upload a video that announces the live event. Simply navigate to the session you want to upload a video for in the admin panel and click on "Publish Recording".